Glastonbury Festival
Brand Identity / Logo Design / Poster Design
Recognition: Art Center Hillside & South Gallery x2
The hypothetical rebrand of the largest greenfield festival in the world! Glastonbury Festival celebrates people and all forms of art from around the globe. Rooted in Hippie values and counter culture, in-depth research and exploration was needed to honor the mystical, historical, and emotional richness of Glastonbury.
Logo Design
Starting with 120 illustrations, Glastonbury Festival has such a diverse culture and spirit to contain into a single logo. After various sketches emphasizing movement, theatre, religion, electronics, the word mark resolved the system with interchangeable G’s. Mirroring the fun and sporadic nature of the festival, different print media, social media presence, and swag could surprise you with a different logo.